WWE Superstar for a Day
Thanks to a partnership with the WWE, our team had the pleasure of building a Facebook app to reward one lucky wrestling fan with an unforgettable experience. The “Superstar for a Day” Facebook contest leveraged a full day of VIP Treatment to bring thousands of new fans from our target demographic.
3,500 new likes 
+32%engagement 
Our contest matched one lucky winner up with former WWE Champion Alberto Del Rio for an all-day experience as they truly became "Superstar for a Day".
Laser-targeted advertising put us directly in touch with the audience of die-hard WWE fans that Circle K hoped to welcome into their own social sphere.
Our winners were excited to share the big news of their contest winnings with their own audiences on Facebook and beyond.